SourcingSourcing

FIRST FINANCIAL ADVISORY SERVICES INC

B55
CRD 105031·SEC 801-20623·WESTERLY, RI
AUM
$278.0M
$100M-$500M
Est. Revenue
$2.8M
@ 1% on AUM
Est. EBITDA
$834K
@ 30% margin
Est. Deal Value
$6.7M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
FIRST FINANCIAL ADVISORY SERVICES INC
CRD
105031
SEC file #
801-20623
EIN
—
DBA names
—

Economics

AUM
$278.0M
AUM band
$100M-$500M
AUM trajectory
'20'26
$154.3M → $278.0M▲ +80%
Client mix
Individuals Other440
Individuals High Net Worth76
Charitable Organizations5

Operations

Employees (total)
7
Advisory staff (per ADV)
7
Advisory staff (5-yr trend)
'20'26
5 advisors → 7 advisors▲ +40%
Primary office
WESTERLY RI
Branches
—

Custodian & Brokerage

Primary custodian
Pershinglow confidence
Services offered
Financial planningPortfolio mgmt — individualsEducational Seminars Workshops
Fee basis
% of AUMHourly chargesFixed feesCommissions

Filings

Latest ADV filing
04/21/2026
ADV-W filed at
—
Website
linkedin.com/in/pete-robinson-90a4b91a(social)

Compliance

Disclosures (firm)
0
Trademark
—
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
CUNNINGHAM, GERALDINE, BUTERA
Top Owner Pct
87.5
Top Owner Entity Kind
I
Owner Count
3
Control Persons
CUNNINGHAM, GERALDINE, BUTERA
CUNNINGHAM, MATTHEW, JOSEPH
Solo Advisor Indicator
No
Succession Risk Solo Owner
Yes
Is Parent Owned Subsidiary
No

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
social_url_excluded:linkedin.com

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
No

SEC EDGAR

Edgar Registered
No

Compliance & brand

Firm Registration Status
active

All other collected signals (9)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
3
Bc Firm Active IA Count
3
Bc Firm IAR Count
3
Custodian Candidates
Full
Pershing4
E*trade4
Firm Has Custody
Yes
Mailing Office Differs
No
Top Owner CRD
1093600
Trust Company Affiliate
No

People (3)

3
CUNNINGHAM, GERALDINE, BUTERA
IAR · Direct Owner · 87.5%
1093600
CUNNINGHAM, MATTHEW, JOSEPH
IAR · Executive Officer · 2.5%
5298864
ROBINSON, PETER, BRIAN
IAR · Executive Officer · 2.5%
6153017