SourcingSourcing

AVANTAX PLANNING PARTNERS, INC.

C23
CRD 106237·SEC 801-50939·DUBUQUE, IA
AUM
$7.57B
$1B+
Est. Revenue
$75.7M
@ 1% on AUM
Est. EBITDA
$22.7M
@ 30% margin
Est. Deal Value
$181.7M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
AVANTAX PLANNING PARTNERS, INC.
CRD
106237
SEC file #
801-50939
EIN
421447865
DBA names
—

Economics

AUM
$7.57B
AUM band
$1B+
AUM trajectory
'20'26
$3.16B → $7.57B▲ +139%
Client mix
Individuals Other6,299
Individuals High Net Worth1,216
Pension Profit Sharing Plans591
Charitable Organizations153
Corporations111

Operations

Employees (total)
261
Advisory staff (per ADV)
200
Advisory staff (5-yr trend)
'20'26
83 advisors → 200 advisors▲ +141%
Primary office
DUBUQUE IA
Branches
—

Custodian & Brokerage

Primary custodian
Charles Schwablow confidence
Services offered
Financial planningPortfolio mgmt — individualsPortfolio mgmt — businessesPension consulting
Fee basis
% of AUMHourly chargesFixed fees

Filings

Compliance

Disclosures (firm)
1
Trademark
—
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
AVANTAX WM HOLDINGS, INC.
Top Owner Pct
87.5
Top Owner Entity Kind
DE
Owner Count
17
Control Persons
AVANTAX WM HOLDINGS, INC.
BREGOZZO, MATTHEW, GREGORY
Solo Advisor Indicator
No
Succession Risk Solo Owner
No
Is Parent Owned Subsidiary
Yes

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
ok
Rdap Domain
AVANTAX.COM
Rdap Domain Creation Date
2000-08-11T08:28:26Z
Rdap Firm Age Years
26
Rdap Firm Age Band
20+y
Rdap Registrar
Network Solutions, LLC

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
Yes
Form 5500 Plan Count
30
Form 5500 Total Compensation
1,997,202
Form 5500 Compensation Trajectory 3y
20251,948,983
202648,219
Form 5500 Plan Count Trajectory 3y
202529
20261
Schedule C Total Compensation
1,997,202
Schedule C Service Provider Rows
30

SEC EDGAR

Edgar Cik
0001005441
Edgar Registered
Yes
Edgar Filing Count
40
Edgar First Filing Date
2017-02-09
Edgar Last Filing Date
2026-05-04
Edgar 13f Count
38
Edgar 13f Latest AUM Estimate
Filing Date2026-05-04
Accession0001005441-26-000002
Edgar Former Names
HONKAMP KRUEGER FINANCIAL SERVICES, INC.
HONKAMP KRUEGER FINANCIAL SERVICES INC /ADV

Compliance & brand

Firm Registration Status
active

All other collected signals (16)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
0
Bc Firm Active IA Count
50
Bc Firm IAR Count
50
Custodian Candidates
Full
Charles Schwab9
Fidelity5
E*trade4
State Street1
Edgar Addresses
Mailing
3390 ASBURY ROADDUBUQUE, IA 52002
Business
3390 ASBURY ROADDUBUQUE, IA 52002
Edgar EIN
421447865
Edgar Recent Filings
13F-HR2026-05-04 · 0001005441-26-000002
13F-HR2026-02-05 · 0001005441-26-000001
Firm Has Custody
Yes
Mailing Office Differs
No
Rdap Domain Expiration Date
2027-08-11T08:28:26Z
Rdap Domain Last Changed
2025-12-24T10:40:36Z
Rdap Nameservers
Ns-1390.awsdns-45.orgNs-1603.awsdns-08.co.ukNs-244.awsdns-30.comNs-524.awsdns-01.net
Rdap Secure Dns Enabled
No
Rdap Status
Client Transfer Prohibited
Trust Company Affiliate
No

People (66)

66
BREGOZZO, MATTHEW, GREGORY
Executive Officer · 2.5%
5881295
BUCHHEISTER, JEFFREY, ROBERT
Executive Officer · 2.5%
4709900
Budevich, Serge
Executive Officer · 2.5%
7996345
GOK, LISA, ANNE
Executive Officer · 2.5%
5059738
THOMAS ANDREW GOOLEY
Executive Officer · 2.5%
4526760
Jennifer Leigh Hanau
Executive Officer · 2.5%
2898698
LEE, WINNIE, AI-LING
Executive Officer · 2.5%
7381661
Mackay, Todd, Christopher
Executive Officer · 2.5%
2799860
Molnar, Michael, James
Executive Officer · 2.5%
4866129
NEARY, JOSEPH, DANIEL
Executive Officer · 2.5%
2993505
LOUIE ALAN ROSALEZ
Executive Officer · 2.5%
2953138
SHORES, ALLAN, KEITH
Executive Officer · 2.5%
5198775
Van Havermaat, David, James
Executive Officer · 2.5%
7042846
Vays, Tamas
Executive Officer · 2.5%
6474519
WATTS, ANDREW, DAVID
Executive Officer · 2.5%
4780880
JASON JEFFREY ALLEN
Executive Officer · 2.5%
4151847
LINDA JEANNE DIEBOLD
IAR
3210631
FRANK WILLIAM DIEBOLD
IAR
3210630
ALAN EMERSON KELTNER
IAR
4122363
GREGORY CARL BURBACH
IAR
4347989
WRAY THOMAS COOPER
IAR
4347825
THOMAS LESLIE GILBERT
IAR
4595005
Angela Michelle White
IAR
3004005
DeShayne Rae Hoag
IAR
7845512
Kyle Steven Wininger
IAR
7862021
Louis Vincent Loparo
IAR
7747822
Matthew Ryan Nigl
IAR
7643622
Erica Jean Aitken
IAR
7950865
Matthew Earl Folz
IAR
7153879
Robert R Speer
IAR
7659792
Cory Ronald Ritter
IAR
7660058
Elyse Josephine Wegmann
IAR
7714709
Chad Daniel Klyn
IAR
7773351
Eric Jon Sowatsky
IAR
7786130
Lance Dieleman
IAR
7844552
Lori Lyn Larson
IAR
7841148
Guy Tzour
IAR
7476691
Brook Allison Skram
IAR
7953692
Nathan Scott Hand
IAR
7072811
Stephanie Kay Mettille
IAR
6908751
Ebony Lee Rahe
IAR
7193992
Gregory John Zink
IAR
7324723
Jeremy Joseph Ryan
IAR
7336417
Myra Lynn Bakke
IAR
7324705
Andrea Lynn Addo
IAR
7299125
Todd Edwin Holt
IAR
7489249
Lisa Marie Matuszny
IAR
7475726
Keith James Habel
IAR
7224709
Kelsey D Swing
IAR
7150274
Kyle David Boardman
IAR
7055239
PATRICK LLOYD MUTCHLER
IAR
5884034
KATIE JO THOMAS
IAR
5890905
JON F THOMS
IAR
5902822
DOUGLAS WAYNE ROGERS
IAR
5902819
ROBERT JAMES KOCH
IAR
6426221
ADAM ROBERT REISCH
IAR
6181726
JAY ROBERT HARRIS
IAR
6292546
MORDECHAI TAYLOR
IAR
6236904
KYLE STEVEN KUNZ
IAR
6285255
PATRICK MICHAEL HALL
IAR
6425975