FIRST AFFIRMATIVE FINANCIAL NETWORK LLC

B59
CRD 109036·SEC 801-56587·COLORADO SPRINGS, CO
AUM
$905.2M
$500M-$1B
Est. Revenue
$9.1M
@ 1% on AUM
Est. EBITDA
$2.7M
@ 30% margin
Est. Deal Value
$21.7M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
FIRST AFFIRMATIVE FINANCIAL NETWORK LLC
CRD
109036
SEC file #
801-56587
EIN
DBA names

Economics

AUM
$905.2M
AUM band
$500M-$1B
AUM trajectory
'20'26
$860.9M → $905.2M▲ +5%
Client mix
Individuals High Net Worth1,280
Individuals Other995
Charitable Organizations23
Corporations15
Pension Profit Sharing Plans14

Operations

Employees (total)
23
Advisory staff (per ADV)
12
Advisory staff (5-yr trend)
'20'26
19 advisors → 12 advisors▼ -37%
Primary office
COLORADO SPRINGS CO
Branches

Custodian & Brokerage

Primary custodian
Goldman Sachsmedium confidence
Services offered
Financial planningPortfolio mgmt — individualsPortfolio mgmt — businessesSelection of other advisers
Fee basis
% of AUMHourly chargesFixed fees

Filings

Latest ADV filing
04/17/2026
ADV-W filed at

Compliance

Disclosures (firm)
0
Trademark
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
FIRST AFFIRMATIVE, LLC
Top Owner Pct
87.5
Top Owner Entity Kind
DE
Owner Count
4
Control Persons
FIRST AFFIRMATIVE, LLC
GAY, GEORGE, RICHARD
Solo Advisor Indicator
No
Succession Risk Solo Owner
No
Is Parent Owned Subsidiary
Yes

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
fallback_guess:firstaffirmative.com

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
No

SEC EDGAR

Edgar Registered
No

Compliance & brand

Firm Registration Status
active

All other collected signals (8)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
0
Bc Firm Active IA Count
10
Bc Firm IAR Count
10
Custodian Candidates
Window
Goldman Sachs4
Apex Clearing4
Full
Goldman Sachs8
Charles Schwab6
Apex Clearing6
E*trade4
Folio Institutional1
Firm Has Custody
Yes
Mailing Office Differs
No
Trust Company Affiliate
No