SourcingSourcing

PRIVATE PORTFOLIOS, INC.

A66
CRD 111905·SEC 801-110209·SAN MATEO, CA
AUM
$293.5M
$100M-$500M
Est. Revenue
$2.9M
@ 1% on AUM
Est. EBITDA
$880K
@ 30% margin
Est. Deal Value
$7.0M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
PRIVATE PORTFOLIOS, INC.
CRD
111905
SEC file #
801-110209
EIN
—
DBA names
—

Economics

AUM
$293.5M
AUM band
$100M-$500M
AUM trajectory
'20'26
$157.1M → $293.5M▲ +87%
Client mix
Individuals Other175
Individuals High Net Worth84
Pension Profit Sharing Plans8

Operations

Employees (total)
3
Advisory staff (per ADV)
2
Advisory staff (5-yr trend)
'20'26
3 advisors → 2 advisors▼ -33%
Primary office
SAN MATEO CA
Branches
—

Custodian & Brokerage

Primary custodian
E*Tradelow confidence
Services offered
Financial planningPortfolio mgmt — individualsPortfolio mgmt — businessesEducational Seminars Workshops
Fee basis
% of AUMHourly chargesFixed fees

Filings

Latest ADV filing
01/15/2026
ADV-W filed at
—
Website
privateportfolios.com

Compliance

Disclosures (firm)
0
Trademark
—
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
BINN, ROBERT, FLOYD
Top Owner Pct
87.5
Top Owner Entity Kind
I
Owner Count
2
Control Persons
BINN, ROBERT, FLOYD
BINN, DANIEL, BRIAN
Solo Advisor Indicator
No
Succession Risk Solo Owner
Yes
Is Parent Owned Subsidiary
No

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
ok
Rdap Domain
PRIVATEPORTFOLIOS.COM
Rdap Domain Creation Date
1997-03-07T05:00:00Z
Rdap Firm Age Years
29
Rdap Firm Age Band
20+y
Rdap Registrar
Network Solutions, LLC

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
Yes
Form 5500 Plan Count
1
Form 5500 Total Participants
4
Form 5500 Compensation Trajectory 3y
20240
Form 5500 Plan Count Trajectory 3y
20241
Schedule C Service Provider Rows
1

SEC EDGAR

Edgar Registered
No

Compliance & brand

Firm Registration Status
active

All other collected signals (14)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
2
Bc Firm Active IA Count
2
Bc Firm IAR Count
2
Custodian Candidates
Full
E*trade4
Fidelity2
Firm Has Custody
No
Mailing Office Differs
No
Rdap Domain Expiration Date
2028-03-08T05:00:00Z
Rdap Domain Last Changed
2023-01-07T07:05:16Z
Rdap Nameservers
Pdns01.domaincontrol.comPdns02.domaincontrol.com
Rdap Secure Dns Enabled
No
Rdap Status
Client Transfer Prohibited
Top Owner CRD
21697
Trust Company Affiliate
No

People (3)

3
ROBERT FLOYD BINN
Direct Owner · 87.5%
21697
BINN, DANIEL, BRIAN
IAR · Direct Owner · 17.5%
2378500
MARK TRACY FLOWERS
IAR
5717806