PORTFOLIO ADVISORY GROUP, INC.

A66
CRD 116011·SEC 801-135985·ALEXANDRIA, VA
AUM
$115.8M
$100M-$500M
Est. Revenue
$1.2M
@ 1% on AUM
Est. EBITDA
$348K
@ 30% margin
Est. Deal Value
$2.8M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
PORTFOLIO ADVISORY GROUP, INC.
CRD
116011
SEC file #
801-135985
EIN
DBA names

Economics

AUM
$115.8M
AUM band
$100M-$500M
AUM trajectory
Client mix
Individuals Other37
Individuals High Net Worth34

Operations

Employees (total)
2
Advisory staff (per ADV)
2
Advisory staff (5-yr trend)
Primary office
ALEXANDRIA VA
Branches

Custodian & Brokerage

Primary custodian
Charles Schwablow confidence
Services offered
Financial planningPortfolio mgmt — individualsPortfolio mgmt — businesses
Fee basis
% of AUMHourly charges

Filings

Latest ADV filing
03/27/2026
ADV-W filed at
Website

Compliance

Disclosures (firm)
0
Trademark
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
SENDI, DANIEL, THOMAS
Top Owner Pct
62.5
Top Owner Entity Kind
I
Owner Count
2
Control Persons
SENDI, DANIEL, THOMAS
SENDI, DAVID, ALLEN
Solo Advisor Indicator
No
Succession Risk Solo Owner
No
Is Parent Owned Subsidiary
No

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
Yes
Form 5500 Plan Count
1
Form 5500 Total Participants
2
Form 5500 Compensation Trajectory 3y
20240
Form 5500 Plan Count Trajectory 3y
20241
Schedule C Service Provider Rows
1

SEC EDGAR

Edgar Registered
No

Local market & wealth

Rank targets by how wealthy the local market is

Soi High Wealth Score
0.301
Soi Zip Pct 200k Plus
0.099
Soi Zip Returns 200k Plus
2,590
Soi Zip Total AGI
2,572,618
Fdic Zip Total Deposits
15,790,775,000
Fdic Zip Branch Count
216
Fdic Zip Top Banks
SunTrust Bank
Wells Fargo Bank, National Association

Compliance & brand

Firm Registration Status
active

All other collected signals (19)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
0
Bc Firm Active IA Count
2
Bc Firm IAR Count
2
Custodian Candidates
Full
Charles Schwab6
E*trade4
Fidelity2
Fdic Zip Branches Raw
Burke & Herbert Bank & Trust CompanyAlexandria, VA
First Virginia BankAlexandria, VA
Fdic Zip HHI
1092.79
Fdic Zip Top Bank Share Pct
18.52
Fdic Zip Year
2025
Firm Has Custody
No
Mailing Office Differs
No
Soi Year
2022
Soi Zip Distribution
Stub 1
AGI71,665
Returns5,910
Stub 2
AGI187,848
Returns5,090
Stub 3
AGI259,395
Returns4,190
Soi Zip Total Business Income
72,193
Soi Zip Total Cap Gains
94,684
Soi Zip Total Dividends
52,704
Soi Zip Total Returns
26,150
Top Owner CRD
2273282
Trust Company Affiliate
No