LVZ, INC.

C30
CRD 124228·SEC 801-66772·HOLLAND, MI
AUM
$1.13B
$1B+
Est. Revenue
$11.3M
@ 1% on AUM
Est. EBITDA
$3.4M
@ 30% margin
Est. Deal Value
$27.0M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
LVZ, INC.
CRD
124228
SEC file #
801-66772
EIN
383154499
DBA names

Economics

AUM
$1.13B
AUM band
$1B+
AUM trajectory
'20'26
$509.9M → $1.13B▲ +121%
Client mix
Individuals Other2,312
Individuals High Net Worth126
Pension Profit Sharing Plans14
Corporations12
Charitable Organizations9

Operations

Employees (total)
24
Advisory staff (per ADV)
18
Advisory staff (5-yr trend)
'20'26
10 advisors → 18 advisors▲ +80%
Primary office
HOLLAND MI
Branches

Custodian & Brokerage

Primary custodian
Fidelitylow confidence
Services offered
Financial planningPortfolio mgmt — individualsSelection of other advisers
Fee basis
% of AUMHourly chargesFixed fees

Filings

Latest ADV filing
03/25/2026
ADV-W filed at

Compliance

Disclosures (firm)
0
Trademark
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
VANDERZWART, RYAN, J
Top Owner Pct
62.5
Top Owner Entity Kind
I
Owner Count
2
Control Persons
VANDERZWART, RYAN, J
BAUMANN, NATHAN, LOUIS
Solo Advisor Indicator
No
Succession Risk Solo Owner
No
Is Parent Owned Subsidiary
No

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
social_url_excluded:linkedin.com

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
No

SEC EDGAR

Edgar Cik
0001574408
Edgar Registered
Yes
Edgar Filing Count
81
Edgar First Filing Date
2014-01-17
Edgar Last Filing Date
2026-04-28
Edgar 13f Count
79
Edgar 13f Latest AUM Estimate
Filing Date2026-04-28
Accession0000905729-26-000087
Edgar Former Names
LVZ Advisors, Inc.

Compliance & brand

Firm Registration Status
active

All other collected signals (12)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
3
Bc Firm Active IA Count
16
Bc Firm IAR Count
16
Custodian Candidates
Full
Fidelity4
E*trade4
Lpl Financial3
Edgar Addresses
Mailing
240 S. RIVER AVENUEHOLLAND, MI 49423
Business
240 S. RIVER AVENUEHOLLAND, MI 49423
Edgar EIN
383154499
Edgar Recent Filings
13F-HR2026-04-28 · 0000905729-26-000087
13F-HR/A2026-02-10 · 0000905729-26-000036
Firm Has Custody
Yes
Mailing Office Differs
No
Top Owner CRD
2621911
Trust Company Affiliate
No