FINANCIAL LIFE ADVISORS LLC

B54
CRD 128502·SEC 801-111024·SAN ANTONIO, TX
AUM
$366.3M
$100M-$500M
Est. Revenue
$3.7M
@ 1% on AUM
Est. EBITDA
$1.1M
@ 30% margin
Est. Deal Value
$8.8M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
FINANCIAL LIFE ADVISORS LLC
CRD
128502
SEC file #
801-111024
EIN
300124326
DBA names
Financial Life Advisors

Economics

AUM
$366.3M
AUM band
$100M-$500M
AUM trajectory
'20'26
$193.9M → $366.3M▲ +89%
Client mix
Individuals High Net Worth118
Individuals Other89
Charitable Organizations1
Corporations1

Operations

Employees (total)
11
Advisory staff (per ADV)
8
Advisory staff (5-yr trend)
'20'26
8 advisors → 8 advisors▬ 0%
Primary office
SAN ANTONIO TX
Branches

Custodian & Brokerage

Primary custodian
Charles Schwablow confidence
Services offered
Financial planningPortfolio mgmt — individualsPortfolio mgmt — businesses
Fee basis
% of AUMHourly chargesFixed fees

Filings

Latest ADV filing
03/18/2026
ADV-W filed at

Compliance

Disclosures (firm)
0
Trademark
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
BEN GURWITZ LIVING TRUST
Top Owner Pct
62.5
Top Owner Entity Kind
DE
Owner Count
5
Control Persons
BEN GURWITZ LIVING TRUST
FRANCIS, KIRK, WARREN
Solo Advisor Indicator
No
Succession Risk Solo Owner
No
Is Parent Owned Subsidiary
No

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
ok
Rdap Domain
FINANCIALLIFEADVISERS.COM
Rdap Domain Creation Date
2009-03-04T20:16:37Z
Rdap Firm Age Years
17
Rdap Firm Age Band
10-20y
Rdap Registrar
GoDaddy.com, LLC

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
No

SEC EDGAR

Edgar Cik
0001802647
Edgar Registered
Yes
Edgar Filing Count
27
Edgar First Filing Date
2020-02-14
Edgar Last Filing Date
2025-05-15
Edgar 13f Count
26
Edgar 13f Latest AUM Estimate
Filing Date2025-05-15
Accession0001580642-25-003122

Compliance & brand

Firm Registration Status
active

All other collected signals (16)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
0
Bc Firm Active IA Count
6
Bc Firm IAR Count
6
Custodian Candidates
Full
Charles Schwab6
E*trade5
Lpl Financial1
Edgar Addresses
Mailing
17605 WRIGHT STREETOMAHA, NE 68130
Business
17605 WRIGHT STREETOMAHA, NE 68130
Edgar EIN
300124326
Edgar Recent Filings
13F-HR/A2025-05-15 · 0001580642-25-003122
13F-HR2025-05-14 · 0001580642-25-003111
Firm Has Custody
No
Mailing Office Differs
No
Rdap Domain Expiration Date
2029-03-04T20:16:37Z
Rdap Domain Last Changed
2026-03-05T16:31:25Z
Rdap Nameservers
Ns51.domaincontrol.comNs52.domaincontrol.com
Rdap Secure Dns Enabled
No
Rdap Status
Client Delete ProhibitedClient Renew ProhibitedClient Transfer ProhibitedClient Update Prohibited
Trust Company Affiliate
No