MOLLY B INVESTMENT GROUP LLC

C44
CRD 150555·SEC 801-118667·MARIETTA, GA
AUM
$334.7M
$100M-$500M
Est. Revenue
$3.3M
@ 1% on AUM
Est. EBITDA
$1.0M
@ 30% margin
Est. Deal Value
$8.0M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
MOLLY B INVESTMENT GROUP LLC
CRD
150555
SEC file #
801-118667
EIN
DBA names
Baer Wealth Management

Economics

AUM
$334.7M
AUM band
$100M-$500M
AUM trajectory
'21'26
$109.0M → $334.7M▲ +207%
Client mix
Individuals High Net Worth149
Individuals Other114
Pension Profit Sharing Plans32
Corporations7
Charitable Organizations6

Operations

Employees (total)
2
Advisory staff (per ADV)
2
Advisory staff (5-yr trend)
'21'26
4 advisors → 2 advisors▼ -50%
Primary office
MARIETTA GA
Branches

Custodian & Brokerage

Primary custodian
Charles Schwablow confidence
Services offered
Financial planningPortfolio mgmt — individualsPortfolio mgmt — businessesPension consulting
Fee basis
% of AUM

Filings

Latest ADV filing
03/24/2026
ADV-W filed at

Compliance

Disclosures (firm)
0
Trademark
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
BAER, MOLLY, E.
Top Owner Pct
87.5
Top Owner Entity Kind
I
Owner Count
2
Control Persons
BAER, MOLLY, E.
BAER, KENNETH, JAMES
Solo Advisor Indicator
No
Succession Risk Solo Owner
Yes
Is Parent Owned Subsidiary
No

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
ok
Rdap Domain
BAERWEALTH.COM
Rdap Domain Creation Date
2008-02-07T01:31:28Z
Rdap Firm Age Years
18
Rdap Firm Age Band
10-20y
Rdap Registrar
Tucows Domains Inc.

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
No

SEC EDGAR

Edgar Registered
No

Local market & wealth

Rank targets by how wealthy the local market is

Soi High Wealth Score
0.2474
Soi Zip Pct 200k Plus
0.1193
Soi Zip Returns 200k Plus
2,560
Soi Zip Total AGI
3,058,949
Fdic Zip Total Deposits
19,978,002,000
Fdic Zip Branch Count
311
Fdic Zip Top Banks
Bank of America, National Association
Wells Fargo Bank, National Association

Compliance & brand

Firm Registration Status
active

All other collected signals (24)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
0
Bc Firm Active IA Count
2
Bc Firm IAR Count
2
Custodian Candidates
Full
Charles Schwab6
E*trade4
Fdic Zip Branches Raw
First Union National Bank of GeorgiaMarietta, GA
First Union National Bank of GeorgiaMarietta, GA
Fdic Zip HHI
1726.48
Fdic Zip Top Bank Share Pct
33.1
Fdic Zip Year
2025
Firm Has Custody
No
Mailing Office Differs
No
Rdap Domain Expiration Date
2027-02-07T01:31:28Z
Rdap Domain Last Changed
2024-02-08T17:54:15Z
Rdap Nameservers
Ns1.hover.comNs2.hover.com
Rdap Secure Dns Enabled
No
Rdap Status
Client Transfer ProhibitedClient Update Prohibited
Soi Year
2022
Soi Zip Distribution
Stub 1
AGI81,271
Returns7,040
Stub 2
AGI165,741
Returns4,530
Stub 3
AGI180,334
Returns2,940
Soi Zip Total Business Income
95,229
Soi Zip Total Cap Gains
314,488
Soi Zip Total Dividends
127,797
Soi Zip Total Returns
21,460
Top Owner CRD
6368474
Trust Company Affiliate
No