SourcingSourcing

KEYSTONE FINANCIAL GROUP, LLC

C20
CRD 170201·SEC 801-79274·LEXINGTON, KY
AUM
$2.34B
$1B+
Est. Revenue
$23.4M
@ 1% on AUM
Est. EBITDA
$7.0M
@ 30% margin
Est. Deal Value
$56.1M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
KEYSTONE FINANCIAL GROUP, LLC
CRD
170201
SEC file #
801-79274
EIN
—
DBA names
—

Economics

AUM
$2.34B
AUM band
$1B+
AUM trajectory
'20'26
$794.6M → $2.34B▲ +194%
Client mix
Individuals Other6,138
Individuals High Net Worth464
Charitable Organizations13
Corporations13

Operations

Employees (total)
49
Advisory staff (per ADV)
33
Advisory staff (5-yr trend)
'20'26
25 advisors → 33 advisors▲ +32%
Primary office
LEXINGTON KY
Branches
—

Custodian & Brokerage

Primary custodian
Charles Schwablow confidence
Services offered
Financial planningPortfolio mgmt — individualsEducational Seminars Workshops
Fee basis
% of AUMHourly chargesFixed fees

Filings

Compliance

Disclosures (firm)
0
Trademark
—
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
JENKINS, TOBIN, RAY
Top Owner Pct
62.5
Top Owner Entity Kind
I
Owner Count
2
Control Persons
JENKINS, TOBIN, RAY
KRETZ, MICHAEL, WILLIAM
Solo Advisor Indicator
No
Succession Risk Solo Owner
No
Is Parent Owned Subsidiary
No

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
fallback_guess:keystone.com

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
No
Form 5500 Plan Count
2
Form 5500 Total Compensation
75,512
Form 5500 Compensation Trajectory 3y
202575,512
Form 5500 Plan Count Trajectory 3y
20252
Schedule C Total Compensation
75,512
Schedule C Service Provider Rows
2

SEC EDGAR

Edgar Registered
No

Compliance & brand

Firm Registration Status
active

All other collected signals (9)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
28
Bc Firm Active IA Count
34
Bc Firm IAR Count
34
Custodian Candidates
Full
Charles Schwab6
Lpl Financial5
E*trade4
Firm Has Custody
Yes
Mailing Office Differs
No
Top Owner CRD
4654943
Trust Company Affiliate
No

People (34)

34
JENKINS, TOBIN, RAY
IAR · Direct Owner · 62.5%
4654943
KRETZ, MICHAEL, WILLIAM
IAR · Direct Owner · 62.5%
4440636
EDDIE DEWAYNE COX
IAR
4314423
MICHAEL W. HOBBS
IAR
4734841
JOEL EDWIN GODBY
IAR
3226323
JAMES RANDALL YOUNG II
IAR
4337655
Grant Aaron Ward Ostrander
IAR
8036451
AUSTIN THOMAS DUVALL
IAR
6370160
BERNARD SEWARD TOTTY
IAR
2402951
JAMES SPENCER TEMPLIN
IAR
4976297
Jack B Roberts
IAR
7896708
JEFFREY ALLEN SWAIM
IAR
5531473
TIMOTHY S JENKINS
IAR
4865702
GROVER ALLEN MOLLINEAUX
IAR
4730449
James J Reitenbach
IAR
8182378
RICHARD BLAINE SLADE
IAR
3023203
RICHARD STEPHEN SEALS
IAR
4897662
GRANT KEVIN TRUAX
IAR
7519632
John Eldridge Morton
IAR
6580382
JONATHAN DALE UPTON
IAR
4559794
Brian L Davis
IAR
7612712
Danielle Marie Gerbracht
IAR
6761094
Jayme Wall Nelson
IAR
7053399
Sean Thomas Melican
IAR
6797611
Amy Claire Spivey
IAR
6567083
GREGORY WARREN SMITH
IAR
1302617
ADAM EUGENE RICHARDSON
IAR
4814134
JORGENA MARIE COLLIAS
IAR
4811930
JOSEPH GARY SMITH
IAR
3025608
RONALD LUCAS BROWN
IAR
4767512
GARY JO ANDERSON
IAR
4548885
EUGENE CLIFF RICHARDSON
IAR
1197490
BRUCE WILLIAM LINDSAY
IAR
1048274
JAMES SCOTT MORRISON
IAR
2072248