SourcingSourcing

PUFF WEALTH MANAGEMENT LLC

C44
CRD 298177·SEC 801-131694·HADDONFIELD, NJ
AUM
$134.8M
$100M-$500M
Est. Revenue
$1.3M
@ 1% on AUM
Est. EBITDA
$404K
@ 30% margin
Est. Deal Value
$3.2M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
PUFF WEALTH MANAGEMENT LLC
CRD
298177
SEC file #
801-131694
EIN
270869885
DBA names
Haddonfield Financial Planning Llc

Economics

AUM
$134.8M
AUM band
$100M-$500M
AUM trajectory
'25'26
$104.9M → $134.8M▲ +29%
Client mix
Individuals Other135
Individuals High Net Worth68
Corporations9

Operations

Employees (total)
3
Advisory staff (per ADV)
3
Advisory staff (5-yr trend)
'25'26
4 advisors → 3 advisors▼ -25%
Primary office
HADDONFIELD NJ
Branches
—

Custodian & Brokerage

Primary custodian
E*Tradelow confidence
Services offered
Financial planningPortfolio mgmt — individuals
Fee basis
% of AUMHourly chargesFixed fees

Filings

Latest ADV filing
02/16/2026
ADV-W filed at
—
Website
facebook.com/haddonfieldfinancial(social)

Compliance

Disclosures (firm)
0
Trademark
—
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
PUFF, ADAM, VAN VOORHIS
Top Owner Pct
87.5
Top Owner Entity Kind
I
Owner Count
2
Control Persons
PUFF, ADAM, VAN VOORHIS
ALLISON, RACHEL, CATHERINE
Solo Advisor Indicator
No
Succession Risk Solo Owner
Yes
Is Parent Owned Subsidiary
No

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
social_url_excluded:facebook.com

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
No

SEC EDGAR

Edgar Cik
0002052736
Edgar Registered
Yes
Edgar Filing Count
6
Edgar First Filing Date
2025-01-30
Edgar Last Filing Date
2026-01-07
Edgar 13f Count
5
Edgar 13f Latest AUM Estimate
Filing Date2026-01-07
Accession0002085853-26-000011

Local market & wealth

Rank targets by how wealthy the local market is

Soi High Wealth Score
0.5228
Soi Zip Pct 200k Plus
0.3124
Soi Zip Returns 200k Plus
2,540
Soi Zip Total AGI
2,416,348
Fdic Zip Total Deposits
20,114,223,000
Fdic Zip Branch Count
241
Fdic Zip Top Banks
TD Bank, National Association
PNC Bank, National Association

Compliance & brand

Firm Registration Status
active

All other collected signals (22)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
0
Bc Firm Active IA Count
3
Bc Firm IAR Count
3
Custodian Candidates
Full
E*trade4
Fidelity2
Edgar Addresses
Mailing
205 N HADDON AVEHADDONFIELD, NJ 08033
Business
205 N HADDON AVEHADDONFIELD, NJ 08033
Edgar EIN
270869885
Edgar Recent Filings
13F-HR2026-01-07 · 0002085853-26-000011
13F-HR2025-10-06 · 0002085853-25-000009
Fdic Zip Branches Raw
Hudson City Savings BankHaddonfield, NJ
Continental Bank of New JerseyHaddonfield, NJ
Fdic Zip HHI
1315.76
Fdic Zip Top Bank Share Pct
23.88
Fdic Zip Year
2025
Firm Has Custody
No
Mailing Office Differs
No
Soi Year
2022
Soi Zip Distribution
Stub 1
AGI14,646
Returns1,510
Stub 2
AGI32,352
Returns870
Stub 3
AGI51,403
Returns830
Soi Zip Total Business Income
74,693
Soi Zip Total Cap Gains
124,184
Soi Zip Total Dividends
62,689
Soi Zip Total Returns
8,130
Top Owner CRD
4844984
Trust Company Affiliate
No

People (3)

3
PUFF, ADAM, VAN VOORHIS
IAR · Direct Owner · 87.5%
4844984
ALLISON, RACHEL, CATHERINE
IAR · Executive Officer · 2.5%
7920297
Darin Reid Brockman
IAR
8150927