SourcingSourcing

HARBINGER ALTERNATIVE ASSOCIATES, LLC

C47
CRD 337984·SEC 801-134333·ATLANTA, GA
AUM
$100.0M
$100M-$500M
Est. Revenue
$1.0M
@ 1% on AUM
Est. EBITDA
$300K
@ 30% margin
Est. Deal Value
$2.4M
@ 8× EBITDA

Identity

Registrations & legal identity

Legal name
HARBINGER ALTERNATIVE ASSOCIATES, LLC
CRD
337984
SEC file #
801-134333
EIN
000000000
DBA names
Harbinger Sports Partners

Economics

AUM
$100.0M
AUM band
$100M-$500M
AUM trajectory
—
Client mix
Pooled Investment Vehicles1

Operations

Employees (total)
15
Advisory staff (per ADV)
7
Advisory staff (5-yr trend)
'25'26
8 advisors → 7 advisors▼ -12%
Primary office
ATLANTA GA
Branches
—

Custodian & Brokerage

Primary custodian
E*Tradelow confidence
Services offered
Portfolio mgmt — pooled vehicles
Fee basis
% of AUMPerformance-based feesOther Compensation

Filings

Latest ADV filing
03/31/2026
ADV-W filed at
—
Website
harbingersportspartners.com

Compliance

Disclosures (firm)
0
Trademark
—
Additional signalsExpand ▾

Ownership & succession ★

Who controls the firm + pre-computed succession flags

Top Owner Name
VIG SPORTS HOLDINGS, LLC
Top Owner Pct
62.5
Top Owner Entity Kind
DE
Owner Count
8
Control Persons
VIG SPORTS HOLDINGS, LLC
CANNON FAMILY ENTERPRISES LLC
Solo Advisor Indicator
No
Succession Risk Solo Owner
No
Is Parent Owned Subsidiary
No

Availability / M&A ★

Already-acquired = skip; deal comps

Adv W Filed
No

Web presence ★

Stale website = winding down

Web Signal Quality
ok
Rdap Domain
HARBINGERSPORTSPARTNERS.COM
Rdap Domain Creation Date
2025-03-31T20:25:54Z
Rdap Firm Age Years
1
Rdap Firm Age Band
<5y
Rdap Registrar
GoDaddy.com, LLC

Retirement-plan book (Form 5500) ★

401(k)/plan business — cross-sell value

Retirement Plan Book
No

SEC EDGAR

Edgar Cik
0002117015
Edgar Registered
Yes
Edgar Filing Count
1
Edgar First Filing Date
2026-03-31
Edgar Last Filing Date
2026-03-31
Edgar Form D Count
1
Edgar Form D Offerings
2026-03-312026-03-31 · 0002117015-26-000003

Local market & wealth

Rank targets by how wealthy the local market is

Soi High Wealth Score
0.383
Soi Zip Pct 200k Plus
0.1511
Soi Zip Returns 200k Plus
710
Soi Zip Total AGI
951,238
Fdic Zip Total Deposits
146,652,304,000
Fdic Zip Branch Count
318
Fdic Zip Top Banks
Truist Bank
RBC Bank, (Georgia) National Association

Compliance & brand

Firm Registration Status
active

All other collected signals (26)

Everything else we've pulled for this record, not yet curated into a section.

Adv W Recently Filed
No
Bc Firm Active Bc Count
0
Bc Firm Active IA Count
0
Bc Firm IAR Count
0
Custodian Candidates
Full
E*trade4
Fidelity2
Edgar Addresses
Mailing
TWO ALLIANCE CENTER3560 LENOX ROAD NE, SUITE 3050ATLANTA, GA
Business
TWO ALLIANCE CENTER3560 LENOX ROAD NE, SUITE 3050ATLANTA, GA
Edgar EIN
000000000
Edgar Recent Filings
D2026-03-31 · 0002117015-26-000003
Fdic Zip Branches Raw
First Union National Bank of GeorgiaAtlanta, GA
Wachovia Bank of Georgia, National AssociationAtlanta, GA
Fdic Zip HHI
1349.13
Fdic Zip Top Bank Share Pct
27.13
Fdic Zip Year
2025
Firm Has Custody
Yes
Mailing Office Differs
No
Rdap Domain Expiration Date
2027-03-31T20:25:54Z
Rdap Domain Last Changed
2026-04-01T18:48:17Z
Rdap Nameservers
Ns8.wixdns.netNs9.wixdns.net
Rdap Secure Dns Enabled
No
Rdap Status
Active
Soi Year
2022
Soi Zip Distribution
Stub 1
AGI11,926
Returns940
Stub 2
AGI26,984
Returns720
Stub 3
AGI43,837
Returns710
Soi Zip Total Business Income
16,117
Soi Zip Total Cap Gains
224,065
Soi Zip Total Dividends
53,405
Soi Zip Total Returns
4,700
Trust Company Affiliate
No

People (4)

4
CANNON, STEPHEN, CRAIG
Executive Officer · 2.5%
8144669
FOLKEMER, ERIC, WILLIAM
Executive Officer · 2.5%
4703972
MARINER, JONATHAN, DOUGLAS
Executive Officer · 2.5%
7304132
RASHAUN LAMAR WILLIAMS
Executive Officer · 2.5%
4287549